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KIA Connect Store

Project type

Automotive E-commerce site UXUI

Date

Jan 2022 – Sep 2023

UI Design

Responsive webapp

Led the domestic and European launches of the Kia Connect Store, focusing on user experience and seamless integration of digital services.
Conducted user research to identify key features and usability improvements, resulting in enhanced customer engagement. Additionally, managed the end-to-end UX planning and UI design for the responsive app, ensuring an intuitive and cohesive user experience across multiple devices.